Zoho CRM is one of the most popular and affordable customer relationship management platforms in 2026. It offers flexible pricing, a free plan for small teams, and powerful automation and AI features for growing businesses.
This guide explains Zoho CRM pricing in 2026, including all plans, features, and who each plan is best suited for.
Zoho CRM Pricing Plans (2026)
Zoho CRM follows a per-user, per-month pricing model. Users can choose between monthly billing or annual billing (lower cost).
Zoho CRM Price Table
| Plan | Annual Billing (per user/month) | Monthly Billing (per user/month) |
|---|---|---|
| Free | $0 (Up to 3 users) | $0 |
| Standard | $14 | $20 |
| Professional | $23 | $35 |
| Enterprise | $40 | $50 |
| Ultimate | $52 | $65 |
Zoho CRM Free Plan
Price: $0
User Limit: Up to 3 users
Key Features
- Leads, contacts, and deals management
- Tasks, events, and notes
- Basic reports and dashboards
- Mobile app access
Best for:
Freelancers, startups, and very small teams testing CRM software.
Zoho CRM Standard Plan
Price:
- $14/user/month (annual)
- $20/user/month (monthly)
Key Features
- Custom dashboards and reports
- Lead scoring
- Multiple sales pipelines
- Email integration and forecasting
Best for:
Small businesses that need core CRM features with light automation.
Zoho CRM Professional Plan
Price:
- $23/user/month (annual)
- $35/user/month (monthly)
Key Features
- Sales process automation (Blueprint)
- Workflow automation
- Inventory management
- Configure-Price-Quote (CPQ)
- Google Ads integration
Best for:
Growing teams that need advanced sales automation and structured workflows.
Zoho CRM Enterprise Plan
Price:
- $40/user/month (annual)
- $50/user/month (monthly)
Key Features
- AI assistant Zia (predictions & insights)
- Advanced customization and automation
- Multi-user portals
- Journey orchestration
- Custom modules
Best for:
Mid-size to large businesses requiring AI insights and deep customization.
Zoho CRM Ultimate Plan
Price:
- $52/user/month (annual)
- $65/user/month (monthly)
Key Features
- Advanced analytics and BI reporting
- Extended feature limits
- Enhanced AI and data intelligence
- Enterprise-grade security controls
Best for:
Large enterprises and data-driven organizations.
Zoho CRM Billing Options & Discounts
- Annual billing offers savings of up to 30% compared to monthly billing
- 15-day free trial available on paid plans
- Bundle options available through Zoho CRM Plus and Zoho One (40+ apps)
Which Zoho CRM Plan Should You Choose?
- Small teams & startups: Free or Standard
- Scaling businesses: Professional
- Large sales teams: Enterprise
- Advanced analytics needs: Ultimate
Final Verdict: Is Zoho CRM Worth It in 2026?
Zoho CRM remains one of the best value CRM platforms in 2026, offering:
- Flexible pricing
- Strong automation
- AI-powered insights
- Easy scalability from small teams to enterprises
If you want a powerful CRM without the high cost of competitors like Salesforce, Zoho CRM is a strong choice.